Beacon Mailing · Source appraisal

Plain answers about what exists.

Work begins where the description stops being ambiguous. Records are aged as well as counted, because staleness varies by field. The handover includes what was removed, and why it was removed.

Segment design

Deciding the cuts with you, against what the data can actually support.

Suppression handling

Applying exclusion lists before counting, so the approved figure and the delivered figure are the same number.

Competitor screening

Removing organisations you would rather not approach, from a list you define.

Ask for a sample first. It is the quickest way to find out whether this is useful.